Elegance Boutique in Runda, Nairobi, selling designer fashion and accessories, increased revenue by 25% after implementing Royalmark POS with integrated M-Pesa and bank payment processing. The boutique owner, Linda Wanjala, previously only accepted cash, missing sales opportunities when customers didn't have enough cash.
The Cash-Only Limitation
Before Royalmark, the boutique only accepted cash. Many customers, especially in upscale Runda, prefer digital payments. Linda estimated losing 20-30% of potential sales when customers wanted to pay via M-Pesa or card but couldn't.
Multi-Payment Integration
Royalmark POS integrates with:
- M-Pesa (Safaricom)
- Airtel Money
- Bank cards (Visa, Mastercard)
- Bank transfers (Equity, KCB, Cooperative, etc.)
- Cash (still accepted)
Payment Integration Benefits:
- Accept all payment methods customers prefer
- Capture sales that would be lost with cash-only
- Faster checkout (digital payments are instant)
- Better cash flow (payments received immediately)
- Reduced cash handling and security risks
Revenue Growth: 25% Increase
Monthly revenue increased from KES 800,000 to KES 1 million (25% increase). This came from capturing sales that were previously lost when customers didn't have cash. M-Pesa payments now account for 45% of all transactions.
Customer Convenience
Customers appreciate the convenience of paying via M-Pesa or card. This improved customer satisfaction and increased repeat purchases. Many customers now make larger purchases because they can pay digitally.
Security Benefits
Accepting digital payments reduces cash handling, lowering security risks. The boutique now keeps less cash on premises, reducing robbery risk. All transactions are automatically recorded, improving financial tracking.
Conclusion
Multi-payment integration increased revenue by 25% by capturing sales opportunities that cash-only businesses miss. For retail businesses in Runda and across Kenya, accepting digital payments is essential for growth and customer satisfaction.
